There used to be a time when Mudra was the target of some extremely vicious propaganda by its peers, when on an almost daily basis its business ethics were put on trial.
But one day, during a particularly nasty spell, he gently asked A G Krishnamurthy [founder Chairman and Managing Director of Mudra Communications] if he needed any help in combating it. That did it. That was all the help that Krishnamurthy needed.
"By letting us know that he was always aware of the trials we underwent and that he was by our side through it all, he gave us the courage we never knew we had" says Krishnamurthy.
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